Originally advertising, it has been deployed on 3 main pillars of communication: Advertising, Design, Production.
Its members – more than 400 – are mainly art directors, copywriters, producers, designers and graphic designers.
It is the only independent French institution representative of the creative community dedicated to communication.
Observatory of communication and the transformation of the professions of the sector, it covers everything at once:
Advertising: films, press, display, radio, digital, direct
Design and Graphic identity: typography, design, publishing, TV dressing Craft: writing, sound, film craft, clip, animation, photo, illustration, craft for events